I'm Speaking at CMX Summit 2023 in Redwood City! - October 4th
- October 3, 2023 8:00 am -
- October 5, 2023 9:00 pm
"A Community is a well-defined unit of Culture:
The set of shared attitudes, values, goals, experiences, practices and artifacts that characterize a defined group of people of any specific size.
If you're measuring your community without defining your limits, bin your data."Samantha 'Venia' Logan
First you need a brand identity that attracts the perfect target audience and convinces them to ‘wear’ your brand as their own.
Second, you need a powerful platform that implements your magnetic brand to create a tiered-member experience.
Third, it’s time to build the foundations of your community’s culture with the 3-part Community Charter, composed of your Strategy, Operations & guidelines.
Coming August 2023
And Lastly, you need to understand and foster the community using measurable social-scientific principles to acheive your stakeholders’ goals.
Coming February 2024
With 3 levels of interactive learning, You can start where you are and learn to build a magnetic brand the way that makes sense for you!
Just want the Dossier template? Purchase it here!
Get Your Early Bird Discount by May 1st for 20% off !
3 WIFM dashboards to
Measure your Community Data Firehose
Always Free
The Socially Constructed Metrics System
for capturing social currency
Always Free
As we build out our resources, we’re adding case studies, presenting new research, doing theory deep-dives, metrics how-tos, reviewing products and more, on our Youtube channel–videos every 2 weeks!
The best way to learn is to collaborate daily with people who are just below, right at, and just above your skill level. That’s why master minds work. This community forges supportive connections with similar people.
Books are the easiest form of media to produce, but the least automatically engaging. So we build this book club to work whether you actually read the book or not – it’s automatic cliffnotes – 1 book per month.
Claim your early bird registration for our live cohort on designing, selecting, and building your Community platform! Course starts May 19th!